How Glassdoor’s Data-driven Content Engine Is Dominating The SERP
Here, I’ll breakdown the data-driven content strategy of Glassdoor that not only helped them drive traffic but also get backlinks organically. Let’s get started: …
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How To Categorize Your Content With Internal Linking | SEO lesson from Zapier
Internal links can help Google to understand which pages are super important for the site. Also, with strategic internal linking from high authority pages …
SmallCase’s Newsletter Content Marketing Strategy
About The Business: SmallCase is a modernized way of investing in stocks and ETF baskets with your preferred broker. Building a diversified and low-cost …
3 Key Lessons From Bewakoof’s ECommerce SEO Strategy
Bewakoof is India’s one of the leading online brands for men and women clothing. Currently, the brand also added new product categories such as …
5 Elements That Makes Ahrefs’s Landing Page So Good
First, let’s take a look at Ahref’s homepage: There is no single right way of creating or writing landing pages. But when it comes …
How To Segment Your Homepage When You Have Multiple User Types [Lessons From ActiveCampaig
When you have multiple target audience profiles, it becomes difficult to optimize the website’s home page. Why? Because your home page is generally the …
The Internal Linking Strategy To Get More Organic Clicks
Adding FAQschema seems like a good option in SEO, but it can eventually cause a significant traffic drop. The below screenshot is an example …
Going From 30+ Clicks/Day → To 70+ Clicks/Day [Actionable Case Study]
Here, I’ll be sharing the key SEO optimizations that we did to achieve the growth for one of our clients. Let’s get started. Results …
Find Underperforming Content Using Google Search Console [In Just 5 Steps]
You don’t always need to create new content to drive SEO results. Sometimes, content updates can bring significant results in ranking and traffic. Here’s …
Does Google have enough information about your brand?
Take a moment and Google the following questions now: Who is the founder of [your brand]? Where [your brand] is located? When [your brand] …